Abercrombie & Fitch
A closer look into life as an graphic apparel designer for Abercrombie mens team and both genders in YPB!
My work spans across a wide range of product categories, including fleece, woven, accessories, outerwear, graphic tees, and denim. In addition, I was appointed as primary graphic point person for YPB, Abercrombie’s athletic brand, leading visual direction and ensuring brand consistency across all graphic executions.
In these roles I do extensive trend and runway research, customer insight analysis, and collaboration with cross-functional partners all the build an identity season by season that we create .
ABERCROMBIE MENS
Product Categories
Graphic Tees
Long sleeve to short sleeve with a including distressed print, puff print appliqué, and embroidery,
Unique placements with a a refined range of tecniques on our famous popovers and more.
Fleece Tops & Bottoms
Accessories & Wovens
Hats and more with unique executions creating the perfect accessory to any product.
Outerwear & Knits
Various fabrics and prints paired with patches, embroidery, and appliqué to create the perfect top.
Regional Exclusive Across 6 cities and 3 Continents
YPB
Your Personal Best: Abercrombie’s Athletic Brand
Seen in GQ →
WHERE TO NEXT…